Search Engine Marketing

Encouraging Customer Connections

Search Engine Marketing

Promote the answers you provide and encourage customer connections

Your search engine marketing is the backbone of your digital marketing and the path which allows customers to discover your products and services. It's the route through which customers find you online.

To effectively reach more customers, your search optimization should use high-ranking keywords and phrases.  It should include optimized page layouts and information that is important to your customers.

Most importantly, your search should promote the answers to your customer's problems using both organic listings and pay-per-click advertising.

Benefits of Search Engine Marketing
  • Reaches customers looking for you
  • Increases brand awareness
  • Provides 24/7 promotion
  • Builds brand credibility
  • Keeps customers informed
  • Influences purchasing decisions
  • Brings-in quality website users
  • Increases leads and sales
  • Targets specific audiences
  • Provides cost-effective outreach
Search Engine Marketing Services

Custom services can be tailored to suit your individual needs.  Consulting services available upon request.

  • Search Engine Optimization
  • Web Page Optimization
  • Keyword Research
  • Google Search Console Setup
  • Sitemap Creation
  • Inbound/ Outbound Link Building
  • Pay-per-click Advertising
Search Engine Marketing Pricing

We offer three standard SEO/search engine marketing packages to get you started. They can be upgraded, downgraded or combined with other marketing components to meet your online needs and are our most popular packages.  

Custom services on any of the packages below can be tailored to suit your individual needs.  If you prefer, we offer consulting on an hourly basis.  We work with all major online marketing programs.

Much like a consulting plan, the Support Package is for those who have their search analytics set up, but would like help in understanding the ongoing management of them.  With this plan you'll receive support as needed, quarterly reviews and semi-annual reports on your search analytics. We also provide recommendations on ways to improve your search rankings. 

The Pro Setup Package includes the Support Package as well as the setup of all search analytics needed to track your search effectiveness.  In addition, this plan includes a digital dashboard which brings all of your analytics together into one administrative area.

The Pro-Plus Setup Package is for those who prefer to have their search managed by Westwind.  The package contains the same elements as the Support Package plus search management time for additions and updates to your search marketing platform. 

Ongoing search engine marketing can be provided either on an hourly basis or through a prepaid plan.

Support Package

$32/ month or $320/year 

  • Sitemap
  • Keyword Analysis
  • 1-on-1 Personalized Support
  • Search Monitoring
  • Quarterly Reporting
  • Semi-Annual Review
  • Workshop Access
Pro Setup Package

$695 One-time fee ($640 if prepaid)

  • Support Package +
  • Digital Dashboard setup
  • Google Analytics setup
  • Google Search Console setup
  • Google My Business setup
  • Yelp setup
  • Bing setup
Pro-Plus Setup Package

$1,095 One-time fee ($995 if prepaid)

  • Support Package +
  • Digital Dashboard setup
  • Google Analytics setup
  • Google Search Console setup
  • 2-hours local SEO
  • Google My Business
         content addition
  • Yelp content addition
  • Bing content addition